We are still early into the new year, however, there are already some new sneaker designs hitting the market. With the sneaker industry moving faster every year, there is no shortage of fresh new designs to choose from, and the same goes for 2018 as well. With all of the big brands competing to take the lead this year, we can enjoy the results of their best efforts, and find the sneakers that are just right. So let’s go through some of the most prominent models.
Last year, Adidas surprised everyone with the overwhelming success of the Yeezy Boosts and are still reigning supreme and maintaining their position as some of the top rated sneakers. Last year for instance they managed to rank as fifth within the category of the top 5 spots in terms of pure transactions. But did Adidas rest on their laurels? Of course not, they will continue to surprise us each year to the point where it would be surprising if they didn’t. Besides their tremendous success in the mainstream, they’ve also put out some great designs for those who don’t want to go with the flow so much. Among some of the favourite casual sneakers mens line, we have the Adidas Haven – they are slick, sharp and their casual design goes well with everything.
There is no way we can talk about sneakers and not mention the other giant in the footwear industry, Nike. You can’t be a fan of sneakers and not know about Nike’s biggest hit for the past 20 years – the Air Max Plus. They were a huge hit when they first came out back in 1998 and have maintained their spot as some of the most famous lines of sneakers ever to emerge in the footwear industry.
Over the years, Nike has managed to keep this line new and fresh, coming up with new more stylish designs by staying grounded and listening to what the market has to say. This year is no different and their casual sneakers mens line has grown even more, providing us with even better designs and options from the already proven hit – the Air Max Plus. Their Air Max line now includes new models such as the Air Max 97 Mica, the Air Max Premium Black, Air Max 1 White/Wolf and many more. It seems like these two giants have something for all to adore.
